Audi AG plans to introduce 17 new models in 2014. CEO Rupert Stadler expects this year’s revenue to rise slightly and expects increase in sales in China, Audi’s biggest market.
For nine years BMW took the lead in global luxury-car sales. Audi is second best leaving Mercedes-Benz in third place in sales. They are competing for the lead against BMW. These are the world’s three biggest luxury-car makers and expect demand to rise further in China and North America in this year.
Audi has focused on enhancements in technology, innovative design that will improve performance. They will announce numerous additions and enhancements to its 2014 Model Year lineup.
Some new models include:
TDI clean diesel variants of the A6, A7, A8 and Q5 in the U.S.
3/S3: A new A3 sedan built on a platform. A two-door convertible A3/S3 is unconfirmed but is possibility.
A4: Horsepower rises from 211 to 220 on Audi’s 2.0-liter turbo engine.
A5: Coupes and cabriolets get the same uprated 220-hp version of Audi’s 2.0-liter four-cylinder turbo.
A6: The A6 2.0T is upgraded to 220 horses and a new diesel-powered A6 3.0 TDI
RS5 cabriolet: A convertible version of the 450-hp RS5
Expect to see new models including A7/RS7/S7, Q5/SQ5 as well.